GAC in review: 3 key takeaways

The CUNA Governmental Affairs Conference (GAC) unites thousands of credit union leaders in our nation’s capital at the year’s biggest credit union advocacy event. The GAC is recognized as the premier event for political impact, and features keynote presentations from high-profile leaders, political figures and media influencers. It is an important opportunity to connect and learn from progressive thinkers and doers, as well as engage with legislators and regulators on key issues.

This year, EPL had a strong presence at the conference, and our team networked with credit union leaders and showcased our exciting product offering. We also had the chance to attend several workshops and presentations to learn more about the issues that directly affect our customers.

We absorbed a vast amount of critical information, but of course—there were specific themes that arose more often than others. Below, we have compiled our top three takeaways from the GAC that we believe credit unions need to be aware of:

1. Cybersecurity Preparedness

This year’s conference featured a keynote speech delivered by award-winning broadcast journalist and author of Lights Out: A Cyberattack, a Nation Unprepared, Surviving the Aftermath, Ted Koppel, on the topic of cybersecurity preparedness.

It is imperative that credit unions prevent, detect and prepare for potential security breaches using contemporary technology. Speaking candidly with technology vendors about your expectation of receiving the highest level of security against breaches will help them create and manage disaster preparedness plans that map out your credit union’s response to any incident. As it happens, current regulations mandate that vendors provide advanced and holistic safeguards to protect your member data.

However, in order to be effective, the plan needs to define immediate and longer-term objectives for operations and communications to ensure sustained confidence from regulators and members. In addition, you should train your management team and staff on how to respond to any such matter. 

2. Advocacy is Everyone’s Job

CUNA President & CEO Jim Nussle reminded attendees that advocacy needs to take place all 52 weeks of the year, not just during the GAC. “Advocacy is everyone’s job,” he said. One area that is in need of more attention is technology. Credit unions will have to accommodate the needs of “tech-savvy natives” as technology plays a larger role in the lives of future generations, said Tansley Stearns, Filene Research Institute chief impact officer. “This next generation of members is going to demand service that includes digital technology.”

Core solutions providers will play an important role in developing the technology tools and platforms that meet the expectations of new generations of members. Adapting to mobile and desktop requirements is only the first step. Technology is changing rapidly and what satisfies today likely will be outdated within a few years. Evolving with, not in spite of, market demands will be key to the success of the credit union industry as a whole. 

3. Speeding Up Auto Loan Approvals

President & CEO of CU Direct, Tony Boutelle, said in an interview at CUNA’s GAC that as auto sales continue to increase, many credit unions still take longer than other financial institutions to approve loans. New car sales are estimated to reach 17.7 million this year—a drastic increase from the 11 million sold in 2009 during the recession. 49 million used cars are likely to be sold this year, Boutelle predicted, although consumer confidence may slow down slightly as the November election approaches.

It has been revealed in a study by Google that consumers desire “micro-moments” or the ability to make instant decisions about such things as purchases no matter where they are. Therefore, it would behoove credit unions to take advantage of organizations that offer them a variety of services that use technology to help speed up lending in several areas, including auto loans. Such services allow you to offer a branded shopping service to members who are considering a vehicle purchase. 

These are just three of many takeaways from our perspective—what we are really interested in is what you think! What other issues discussed at the GAC that affect your credit union were important to you?  Let us know on Twitter, Facebook or via email at wayne.benson@epl.net.

EPL Staff

EPL, Inc. 

2015 in review: An open letter from EPL’s CEO

The start of a new year affords me two unique opportunities—a chance to reflect in earnest on the successes and failures over the course of the past year, and to affirm strategic goals and areas of focus moving forward.

As easy as it is to get caught up in day-to-day issues, it’s imperative that we, as a team, take a step back and look at the big picture—to piece together the puzzle and appreciate where we stand today in comparison to one year ago. With great confidence, I can say that, to me, 2015 represented 365 days of unprecedented forward movement, growth and visibility for EPL, its customers and its industry partners.

2015 was the year that Dedagroup ICT network entered the U.S. market and identified our company as its first partner by making a multimillion dollar investment in our team. The effects of this have been overwhelmingly positive, providing our team with technological and capital resources that have propelled us from being a relatively small core solutions provider to an industry disruptor that is part of a global brand generating over $3 billion in gross revenue. EPL’s people have always been the driving force behind the successes we’ve enjoyed, and now our team is equipped better than ever to dominate the competition and capture significant new market share. 

EPL’s reputation for exceptional service is rooted in our brand’s identity—customers know it, and so do our competitors. That fact that 2015 marked the return of a former long-time customer, North Alabama Educators Credit Union (NAECU), speaks volumes about the incredible value we create by delivering industry-leading service and solutions. Customers like NAECU who have experienced the EPL difference find that big-box providers simply aren’t equipped to provide the responsiveness and attention that we give our customers every single day.

The warmth of the summer brought a contagious momentum that perforated the room at our 2015 Customer Conference in Orlando, Fla., where we introduced our Dedagroup partners and unveiled EPL’s new direction. We gathered feedback, socialized and together looked toward the future. As we reconvened in the fall at our Product Advisory Team meeting to finalize our new product roadmap, it became clear to me that this palpable momentum had not waivered, but instead gathered steam.

And gather steam we did! Soon after the Product Advisory Team meeting, a strategic partnership with the National Federation of Community Development Credit Unions was announced to develop CU Impact, a  core banking platform designed to scale the delivery of innovative products and services offered by credit unions operating in low-income and underserved communities. Throughout 2015, our skilled team was able to  develop new proprietary solutions and deliver 12 releases, including four major product releases for i-POWER®, with areas of focus in accounts payable and lending, as well compliance, security and technology enhancements.

Also, in the fall, our team was thrilled to announce that EPL’s board approved a measure to eliminate the TRiP charge from our customers’ invoices, saving the collective group approximately $1 million per year. TRiP highlighted six specific areas of technology development—security, client platform support, application architecture, database and database architecture, integration services, and hardware and operations—and many key milestones have already been reached. EPL’s continued focus on technology development will ensure the long-term sustainability and viability of i-POWER®.

Internally, we recalibrated our leadership hierarchy, assigning new roles and responsibilities designed to increase growth through an intensified concentration on product and business development. With open arms, the EPL team welcomed our Dedagroup NA colleagues and their wealth of expertise into our offices as additional resources to help us achieve the strategic goals set forth by our Product Advisory Team. The progress we’ve made thus far led us to a consensus that in 2016, in lieu of holding our annual Customer Conference, we will double down on our Product Advisory Team meetings and initiatives, incorporating regional meetings as requested.

Looking back over these tremendous accomplishments, it would not be a stretch to say that perhaps 2015 was our best year to-date. What I can say with certainty is that this past year was only a glimmer of what is to come for our team and our partners at Dedagoup NA.

2016 will see the integration of a real-time general ledger, a new in-house credit card module, improved batch credit card interfaces, new relationship pricing functionality and a few other exciting surprises for our loyal customers.

I’ll leave you with this—none of this would have been possible without the hard work and dedication of our entire team.

Together we solve problems, develop innovative solutions, support one another’s creativity and out-of-the-box thinking, and constantly challenge the status quo. Ordinary efforts don’t produce extraordinary results, and it’s evident to me that nothing about EPL is ordinary. So today, I express my sincerest gratitude to each member of the EPL team for your tremendous efforts, and to each of our customers and partners for traveling the road to greatness with us. I assure you the best is yet to come.



EPL Staff

EPL, Inc.